Hotel Guest Phishing Scams: How to Protect Your Guests From Fake Booking Messages
Criminals are sending hotel guests messages that look exactly like they came from the property (real name, real dates, real room type) and asking for a card to “confirm” a booking. Securing your own login only protects the part of the chain you control. Guests also need a way to tell your real messages from […]
Security Incident – Customer Information
(Last updated on 11.09.2026 9:25 CEST) We can now confirm that we contained the incident on the same day (11.08.2026). No further data extractions have occurred since then. We have engaged an external forensic company that confirmed our investigation. Findings indicate that individual properties are affected, not all customers using the platform. Affected customers can find […]
Seekda Appoints Gilmar Barretella As Managing Director
Vienna, Austria – March 2026 Seekda, Austria’s leading hotel distribution and technology platform, has appointed Gilmar Barretella as Managing Director, effective immediately. This appointment reinforces Seekda’s focus on execution, product innovation, and continued growth across the Alpine region and international markets. Gilmar brings over 20 years of SaaS and technology leadership experience, with a strong track record in scaling software […]
AI Booking Engine for Hotels: Why Traditional Chatbots Failed – And What Comes Next
Over the past few years, “AI for hotels” became one of the most overused terms in hospitality technology. From chatbots to automation widgets, nearly every booking engine provider claimed artificial intelligence capabilities. Yet many hotels experienced the same outcome: AI answered questions, but didn’t increase direct revenue. So what went wrong? And what does a […]
Agentic Booking Engine & GEO: Why the Future of Hotel Distribution Is Happening Now
The way guests discover and book hotels is changing faster than ever. Search engines are no longer just search engines. AI chat platforms are becoming booking advisors. Generative answers are replacing traditional link lists. And conversational commerce is redefining the entire digital guest journey. At Seekda, we are not watching this shift happen. We are […]
Seekda Recognized as Expedia Group 2026 Preferred Connectivity Partner
Leading the Way in Hospitality Performance and Growth We are proud to announce that Seekda has been named an Expedia Group 2026 Preferred Connectivity Partner, a distinction awarded to a select group of providers setting the benchmark for innovation, reliability, and performance in the global hospitality industry. This recognition highlights our continued commitment to empowering […]
Stop Losing Winter High-Season Revenue: How Seekda Stay Turns Missed Calls into Direct Bookings
High season reality: when your best service creates your biggest blind spot Every hotelier knows the pattern: Those are exactly the times when your front desk is at maximum capacity and precisely when demand is highest. The front office team is: In that chaos, what happens to the phone? Often: Research across service businesses shows […]
Best Channel Manager 2026: The Ultimate Comparison for Hotels (Updated)
Practical, Profitable Distribution in 2026 In 2026, the channel manager is still the control center of hotel distribution: reliable connectivity, flawless syncing, and integrations that reduce manual work. This comparison looks at Seekda, SiteMinder, Cloudbeds, Mews, and eviivo with a focus on connectivity quality, PMS/RMS/CRM integrations, direct booking enablement, automation (non-AI), reporting, support, and NPS. […]
Hotel PMS 2026: The Future-Proof Property Management System for Modern Hoteliers
The Heart of Hotel Operations: Why PMS Still Matters In the fast-moving world of hospitality, the Property Management System (PMS) is more than just software. It’s the central nervous system of every hotel.From managing reservations and payments to coordinating housekeeping and guest communications, the PMS connects every department and ensures smooth daily operations. As we […]
